Playtech acquires Bet Buddy to boost responsible gambling services

Playtech has acquired Bet Buddy, a responsible gambling analytics solution provider, for an undisclosed fee. “The integration of BetBuddy’s behavioural identification and modification software into Playtech’s powerful IMS player management system will enable Playtech to continue to lead the industry in the delivery of responsible gambling products and services,” the company said in [ ] The post Playtech acquires Bet Buddy to boost responsible gambling services appeared first on Betting Business.
https://www.betting-business.co/2017/10/27/playtech-bet-buddy/